Make the service easy to understand
Customers should not have to interpret vague headings to understand what a business does. We organise the site around the service, the customer problem and the next action.
Use pages where they add value
Separate pages are useful when services, audiences or customer questions are genuinely different. They are not useful when the only difference is a swapped city name.
Keep ownership clear
A written proposal should state the website scope, hosting arrangement, external tools and access responsibilities before the project begins.
What this page is designed to achieve
- Defined scope before work begins
- Pages matched to the business services
- Forms and calls designed for mobile