Define the website's main job
Choose the primary action: call, request a quote, book, pay or visit. Secondary actions can remain available, but one clear priority makes the page journey easier to design.
Collect accurate business content
Prepare service descriptions, contact details, operating areas, opening information, team biographies, approved testimonials, policies and genuine photos. Identify anything that must not be published.
Confirm the technical requirements
List domains, email services, booking platforms, payment accounts, analytics and existing hosting. Decide who owns each account and who can authorise access before launch.
Plan the launch checks
Test phone and email links, forms, confirmation messages, booking rules, payments, metadata, redirects and analytics. Review the site on a real phone connection as well as desktop.
What this page is designed to achieve
- A clearer scope and proposal
- Faster content collection
- Fewer late changes during development